Host: @Em Emily Wilson
Socials: IG - itsjustbranding
Topic: Marketing and Branding
Workshop Title: The Secret to Long-Term Success: Building a Personal Brand
Workshop Description: We’re no longer in the world of business. People don’t want to be sold to, they want to be entertained. People don’t want to hear a mission statement, they want to know where you purchased your moisturizer from.
People want real people who they can connect with, relate with and buy from.
Maybe you’ve taken notice of gangster rapper Snopp Dogg at the 2024 Olympics or how Taylor Swift brought in $330 million to the NFL just for her presence.
This is the power of a personal brand. Personal Brands allow you to connect with your audience in a way that builds trust quickly, create long-term relationships and build a core fan club who will drive new leads.
Takeaways: