Host: @Em Emily Wilson

Socials: IG - itsjustbranding

Topic: Marketing and Branding

Workshop Title: The Secret to Long-Term Success: Building a Personal Brand

Workshop Description: We’re no longer in the world of business. People don’t want to be sold to, they want to be entertained. People don’t want to hear a mission statement, they want to know where you purchased your moisturizer from.

People want real people who they can connect with, relate with and buy from.

Maybe you’ve taken notice of gangster rapper Snopp Dogg at the 2024 Olympics or how Taylor Swift brought in $330 million to the NFL just for her presence.

This is the power of a personal brand. Personal Brands allow you to connect with your audience in a way that builds trust quickly, create long-term relationships and build a core fan club who will drive new leads.

Takeaways:

  1. What your stand-apart Personal Brand is & how to start incorporating it into your goal-hitting strategy
  2. How to fully live in your Personal Brand & how to hit back when the internet wants you to conform
  3. How to show up online as your fully authentic self with exercises to get out of your head and into your vision